Data Enrichment

Know your prospects
before you call

Enrich leads with verified data from Clearbit, Apollo, Clay, and LinkedIn. Waterfall enrichment with confidence scoring ensures clean, complete records at scale.

Enrichment data powered by industry-leading providers

C
Clearbit
Firmographic & technographic data
A
Apollo
275M+ contact database
C
Clay
AI-powered enrichment workflows
L
LinkedIn
Professional profile data
H
Hunter.io
Email finding & verification
P
PDL
People Data Labs enrichment

Complete data intelligence platform

From initial enrichment to continuous data maintenance, every feature ensures your team always has accurate, actionable data.

Waterfall Enrichment Engine

Our waterfall approach queries multiple providers in sequence, Clearbit → Apollo → Clay, with confidence scoring to ensure you always get the best available data.

  • Multi-provider waterfall
  • Confidence scoring per field
  • Auto-retry on failure
  • Real-time enrichment

LinkedIn Integration

Sync LinkedIn profiles to get verified job titles, company connections, and professional history. Stay current as contacts change roles.

  • Profile sync & monitoring
  • Job change alerts
  • Connection mapping
  • Company page data

Clearbit & Apollo Data

Access Clearbit's firmographic database and Apollo's 275M+ contact database for comprehensive company and contact intelligence.

  • 275M+ contact records
  • Firmographic data
  • Technographic stack data
  • Funding & headcount

AI Lead Scoring

Behavioral lead scoring engine awards points for email opens, link clicks, form submissions, and deal stage changes. Configurable scoring rubric per workspace.

  • Behavioral scoring rules
  • Score trend charts
  • ICP fit scoring
  • Automatic prioritization

Email Verification

Validate email addresses with syntax checks, MX record verification, and SMTP validation. Reduce bounce rates and protect your sender reputation.

  • Syntax & MX validation
  • SMTP verification
  • Bulk validation queue
  • Risky email detection

Continuous Enrichment

Keep your data fresh with scheduled re-enrichment jobs. Automatically update records when new data becomes available from any provider.

  • Scheduled re-enrichment
  • Change detection alerts
  • Data freshness scoring
  • Stale record cleanup
Customer Story
“We enriched 50,000 contacts in under 4 hours at a fraction of what Apollo charged us. The waterfall enrichment alone paid for the annual plan in the first month.”
PR
Priya Rajan
Director of Revenue Ops, Brightloop
50K
Contacts enriched
4 hrs
Processing time
94%
Match rate
1 mo
ROI payback

Start enriching your data today

14-day free trial with full access to all enrichment providers.

Trusted by data-driven teams worldwide

See what revenue ops leaders say after switching to MarketrixAI Data Enrichment.

“We enriched 15,000 contacts over a weekend for less than $60. The data quality from the waterfall approach beat every single-provider tool we had tried before.”

JO
James Osei
Sales Ops Manager · Brightloop

“The 90-day caching alone cut our enrichment costs by 70%. Combined with the AI lead scoring, we now know exactly which accounts to prioritise each morning.”

NR
Natalie Russo
Head of Growth · Formly

“Email verification caught 2,400 invalid addresses in our first run. Our bounce rate dropped from 8.3% to 0.4% and our sender reputation recovered within two weeks.”

DK
David Kim
RevOps Lead · Loopline Systems
Customer story

Brightloop enriched 15,000 contacts for under $60

Brightloop's sales ops team ran their entire contact database through MarketrixAI's waterfall enrichment over a single weekend. 90-day caching meant they never paid twice for the same record, and email verification cut their bounce rate from 8.3% to 0.4%.

$60
Total cost
15k
Contacts enriched
0.4%
Bounce rate
70%
Cost reduction

Simple, transparent pricing

All plans include a 14-day free trial. No credit card required.

Starter
$49/mo

For teams enriching their first contact lists.

  • 1,000 enrichments/month
  • Email verification
  • Single provider
  • Waterfall enrichment
  • AI lead scoring
  • 90-day caching
  • Bulk CSV upload
  • Priority processing
Growth
$99/mo

For teams scaling data-driven outbound.

  • 10,000 enrichments/month
  • Email verification
  • Multi-provider
  • Waterfall enrichment
  • AI lead scoring
  • 90-day caching
  • Bulk CSV upload
  • Priority processing
Scale
$249/mo

For high-volume RevOps and growth teams.

  • Unlimited enrichments
  • Email verification
  • All providers (Clearbit, Apollo, Clay, PDL)
  • Waterfall enrichment
  • AI lead scoring
  • 90-day caching
  • Bulk CSV upload
  • Priority processing

Frequently asked questions

Everything you need to know about MarketrixAI Data Enrichment.

Still have questions? Talk to our team